Behind the Scenes of Our Iconic Black & White Photoshoots
For over six decades, Aubade has embodied a certain vision of French refinement. Through our black-and-white campaigns, we have shaped a timeless aesthetic where lingerie becomes a language and the woman, a muse. These iconic images, both sensual and elegant, are now part of our very DNA. But what lies behind these photographs that have marked generations?
The Art of Black and White: A Timeless Signature
Black and white is not an ordinary aesthetic choice. It is a tribute to the purity of light, to the restraint of contrast, to suggestion rather than demonstration.
Monochrome reveals curves, enhances materials, and elevates gestures.
Each shot becomes a canvas where femininity is expressed with subtlety and intensity. This artistic vision, born with the famous “Lessons in Seduction”, continues to shape our most contemporary campaigns.
A Staging Designed as a Meeting
Our photoshoots are never simple photography sessions. They are moments of connection, subtle exchanges between the photographer, the light, and the Aubade woman.
Every setting, every movement, every shadow is meticulously crafted to capture the moment of grace when confidence transforms into natural seduction.
Through the lens, our models embody the freedom and power of a confident femininity. A woman who embraces herself, plays with her image, and seduces first and foremost for her own pleasure.
Craftsmanship at the Heart of the Image
Behind the scenes, our creative, styling, and corsetry teams work hand in hand to highlight the beauty of artisanal savoir-faire.
Each piece worn in our shoots is the result of exceptional craftsmanship: Calais lace, delicate embroidery, transparent effects…
It is this meticulous attention to detail that gives our photographs their unique aura, that sense of intimacy captured with delicacy.
Heritage and Modernity: A Continuous Dialogue
Even today, our black-and-white campaigns continue the story that began over 30 years ago. They evolve with their time, celebrating the diversity of bodies, personalities, and emotions.
Black and white remains a guiding thread between past and present, linking the first “Lessons in Seduction” to a new generation of images where the Aubade woman writes her own lesson one of elegance, confidence, and desire.
Diving into the behind-the-scenes of our photoshoots is rediscovering the very essence of Aubade: a Maison that celebrates women in their power, their beauty, and their freedom.
Our black-and-white campaigns are not just photographs; they are the reflection of a mindset, of an emotion captured on the skin.
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